Morris County, New Jersey has always appeared to us as being progressive in its emergency management practices. The county took another step recently when it appeared that Hurricane Earl was threatening the area. The county launched Twitter and Facebook alerts. A handful of people signed up, but enough for the county to get enthused about it.
We're hearing more and more of this type of alerting, and we like it. But, as the local newspaper The Daily Record reported the county's web master as saying "this system is meant to augment, not replace, existing emergency notification systems." Certainly, social media won't reach everyone...but, the number of people it's reaching is growing every day. (Even my mom is on Facebook.) And, it's really not that hard to set it up. It falls in beautifully with the "systems of systems" approach where multiple modes of communication are used simultaneously to issue alerts and warnings.
Way to go, Morris County!
All the best,
Rick
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